Project Description


Sara Lee

Sara grew up in Germany, studied in the UK and has been living in Australia for the past 7 years. Together with her husband Jon, the couple has been building Hop It – Victoria’s first and only hop on hop off bus service for wine regions.

Before moving to Australia, Sara gained her Bachelor’s Degree in International Business Management followed by a Masters Degree in Tourism Management. Sara’s working career has mainly been in the Tourism industry, however 2 years ago she ventured into Management Consulting. As an Operations Manager for the consulting firm, Sara gained extensive knowledge in governance, risk management, business operations and people management. The love for tourism never went and she therefore took the plunge and decided to run Hop It together with her husband. Since starting Hop It in the Yarra Valley, Sara’s love for the Yarra Valley has been growing ever since and she’s looking forward to collaborating with businesses and contributing to the growth and development of TNYV.